Matthew Balogh MBA, BS

Matt Balogh is a leading Content Engineer specializing in pharmaceutical multi-channel content strategy who combines a degree in Engineering, an MBA in Marketing, and nearly three decades of coding experience to create the systems and strategies that support and inform content that change behavior. Matt is currently the Senior Director of Content Engineering, part of Content Strategy, with The Medicines Company, and former CTO of Ogilvy CommonHealth where he established and led the innovation team. He is an active speaker and hosts podcasts on martech, and marketing strategy in the healthcare industry. Matt has global experience implementing scalable, data-driven, intelligent content systems.