American College for Advancement in Medicine (ACAM)

Mission:
The American College for Advancement in Medicine (ACAM) is a not-for-profit organization dedicated to educating physicians and other health care professionals on the safe and effective application of integrative medicine. ACAM's healthcare model focuses on prevention of illness and a strive for total wellness. ACAM is the voice of integrative medicine; our goals are to improve physician skills, knowledge and diagnostic procedures as they relate to integrative medicine; to support integrative medicine research; and to provide education on current standard of care as well as additional approaches to patient care.

Vision:
• Grow membership across all demographics and market segments
• Enhance member benefits and offerings
• Expand education programs (webinars /course offerings)
• Increase brand recognition through marketing and strategic communications