OVERVIEW

Pharma & Patient USA is organized by Reuters Events Pharma and will be held from Nov 02 - 04, 2021.

The Mission:
Embed lived experience across the value chain to surpass centricity and embrace groundbreaking integration

Appointing patient voices in review committees and in senior company roles is becoming the norm; we’re adapting how we collaborate with increasingly influential online patient communities and patient leaders pre- and post-launch; we know that novel hybrid engagement strategies must put patient need and preference above all else. Reuters Events' Pharma & Patient unites diverse patient and pharma voices evolving patient engagement to address unmet needs better than ever before.

2021’s Essential Themes:
Embed patient lived experiences:
Build long-term, meaningful relationships with a diverse range of patients and advocates from early R&D onwards as well as hiring patients into your workforce to truly amalgamate the pharma and patient voices.

Redefine your patient outreach and engagement strategy:
Become digitally native to engage with maturing virtual communities and social media influencers. Provide in-person and virtual touchpoints to meet new patient preferences by refining pandemic hot-fixes, advancing telemedicine capabilities, and scaling pilots to enable better decentralized care options

Achieve diversity, inclusion and health equity from pre-clinical to post-launch:
Ensure every voice living with the disease is represented proportionately in mindful advocacy partnering, patient panels and in clinical trial data to generate valuable PROs, meet approval requirements to provide the best possible patient journeys

Why Attend:
Patient centricity’s business-critical event
We’re hosting the brightest and the best in patient centricity, including C-Suite top pharma, leads of the most innovative workstreams, and expert patient advocates, to share actionable case studies that enhance your workstreams

Interactive at its core
We know you want more than just a series of online presentations – this is why live Q&A, interactive roundtables, workshops and online networking are all key experiences of Pharma & Patient USA.

Benchmark against the best in patient engagement
We spend months uncovering the best examples of pharma going beyond business as usual for patients, so you can see how you compare against the leaders.