Simon Sebire PhD, BSc

Simon Sebire holds a BSc (2004) and a PhD (2009) in Sports and Exercise Sciences from the University of Bath, England. His PhD focussed on the role of goals in motivating physical activity behaviour, including the development of the Goal Content in Exercise Questionnaire which has been translated and validated in 9 languages to date.

In 2010, Simon Sebire joined the University of Bristol as a Post Doc, working with Prof. Russ Jago on research projects investigating children's physical activity. Simon Sebire was appointed as Lecturer in Physical Activity and Health in 2012 and Senior Lecturer in 2015. In 2019 he reduced his academic role and alongside this was appointed as Chief Executive of The Health Improvement Commission for Guernsey and Alderney LBG a new independent charity which delivers health improvement initiatives in the Bailiwick of Guernsey.

His research focuses on understanding the motivational dynamics of physical activity, as well as the development and evaluation of physical activity interventions using a variety of methods, from formative research to fully powered randomised controlled trials and mixed methods process evaluations. I've supervised 42 MSc students, and 2 PhD students to completion with a further 2 currently studying and have served as external examiner for 4 students.

Simon Sebire is the recipient of the Early Career Awards from the European College of Sport Sciences (2011) and the UK Society of Behavioural Medicine (2014). I've led and collaborated on research funded by the National Institute of Health Research, Medical Research Council and the British Heart Foundation.

In 2019 Simon Sebire was a member of the Children and Young People's Expert Working Group which advised on the update to the UK Physical Activity Guidelines. Simon Sebire has also co-chaired the Special Interest Group in Motivational Dynamics for the International Society of Behavioural Nutrition & Physical Activity.