Jaynie L. Smith BS, MS

Jaynie L. Smith is an internationally recognized keynote speaker, best-selling author, and CEO of Smart Advantage, Inc. Jaynie spent 24 years of her career as a corporate consultant specializing in helping businesses define and communicate their competitive advantages to differentiate themselves from the competition while increasing measurable contributions to top and bottom lines. She was a Best-selling author of Creating Competitive Advantage, published by Doubleday Currency in 2006.