Hensley Evans BA, MBA

Hensley draws on her 15-year tenure working with many of the world's top healthcare, biopharmaceutical, and consumer packaged goods brands to offer strategic direction and insight. Hensley has played an instrumental role in delivering strategic solutions for healthcare clients such as Pfizer, Novartis, Johnson & Johnson, Serono, Eli Lilly and Company and Ortho Biotech, as well as consumer products including Barilla, Diet Coke, PrilosecOTC, and alli. For biopharm clients, Hensley has led the strategy for programs throughout the product lifecycle ranging from pre-launch awareness campaigns, DTC and GA campaigns for new products, new indication launches, to post-LOE marketing and retention.
She has also led the development of many broad lifestyle and wellness support programs both within and outside of the biopharmaceutical space. Hensley’s career has also included twelve years in healthcare and CPG marketing on both the client and agency side, including the Ornish Spectrum, Harte-Hanks, and imc2, and thirteen years of financial and strategic consulting experience with Andersen Consulting and Price Waterhouse. During her consulting years she worked and traveled extensively in Europe, Central Asia and the former Soviet Union. Hensley earned an M.B.A. in finance from the University of Pennsylvania’s Wharton School of Business and a B.A. in economics from Duke University.