Dirk Abeel

Dirk is a senior global executive specialized in medical engagement effectiveness, training & talent development recognized in a career spanning over 30 years of implementing effective long term strategies. As a leader in medical sales, he has spent his career driving salesforce effectiveness, solid profitability growth, tailored market responses, incentive plan designs, and CRM implementations. Dirk's recent focus in Nestlé has been on developing and implementing a machine learning-based approach allowing the evaluation of investments done across different channels in terms of increased efficiency and effectiveness combines with predictive analytics.