Chuck Pelly

Chuck Pelly is a 45-year veteran of the design industry and is a world-renowned product, seating, auto and transportation designer. He is the founder/former President of Designworks/USA, which grew to be one of the world’s top 10 design consultancies and became a wholly owned subsidiary of BMW Group.

Designworks/USA provided transportation, product, color, materials, graphics and design services for it’s global clients and was instrumental in the design of the BMW X5, Z4 and award-winning BMW 3 Series. Chuck is the designer of the original Scarab sports car for Lance Reventlow and original Chaparral racecar and has been awarded by Eyes on Design for race car design.

He has led design efforts of noted branded products for almost all major industries. Nominated 4 times for the Cooper Hewitt Smithsonian Lifetime Achievement award, Chuck has pioneered the development of comfort ergonomics in office seating, industrial equipment, medical equipment and automobiles.