eMedEvents Blog
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A Physician's Guide to Burnout Prevention
August 16, 2022Physician burnout is on the rise, which can cause the practice of modern medicine to suffer. It is an issue that affects the entire healthcare system and every type of healthcare professional—not only physicians themselves. At a glance, physician burnout is primarily identified and categorized by: emotional exhaustion, depersonalization, and feelings of diminished accomplishment.
eMedEvents
Precision Medicine
August 11, 2022Precision medicine involves an emerging, unique approach to treating and preventing diseases in a manner that considers the individual patient; each person’s genes, environment, and lifestyle all differ from one another, and precision medicine accounts for these differences. Through application of this method, healthcare professionals and medical researchers will be able to predict which disease-specific treatments and preventative measures are most effective, according to certain demographics.
eMedEvents
Pay-Per-Click Ads, How to Use Them in CME Marketing
August 8, 2022Pay-per-click (or PPC) ads are commonly regarded as one of the most effective forms of online advertising, often providing immediate results and reliable ROI. Also called “paid search”, PPC functions via publishing digital advertisements on ad platforms, with payments made to these platforms each time a user clicks on one of your ads.
eMedEvents
How to Expand your CME Audience with Email Marketing
August 4, 2022When it comes to interacting with your existing audience and promoting your brand to potential attendees, email marketing is one of the most effective marketing tools available today. This efficacy spans from the wide variety of purposes that different email marketing campaigns can serve, including event registration deadline reminders, the dissemination of breaking medical news, abandoned cart reminders, and sharing relevant success stories.
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